Ella Thuiner is an exclusive partner at 4Finance AG, an advisor to Arclif Group AG and a director of a Swiss multi-family office. In addition, she is an independent advisor to banks, family offices, real estate investors, art, culture investors and other institutional investors.
She was the founder of Swiss Banking Advisory in Zurich and London. Swiss Banking Advisory GmbH was founded in July 2007 and wound up in 2020. During this period the company established several communities. Between 2007 and 2010, it founded an art club named ‘Art Banking Club’ and established collaborations with Merrill Lynch, Art Basel, Allianz Insurance and Christie’s. Between 2016 and 2019, the company created another community with a focus on innovation and lateral thinking. For this purpose, the community was invited to regular educational programs in Zurich and London where entrepreneurs were given the opportunity to talk about their innovative solutions in the field of banking and finance, but also in the car industry.
Education has always been key to the company.
Alongside the consulting activities for financial institutions, the company published a book at Springer Publishing House called ‘Banks of the Future’, contributed articles about innovation in the Huffington Post US for two years and voluntarily worked for ‘100 Women in Finance’ for which the company sponsored an educational program at Globalance Bank and introduced them to Schroder & Co Bank AG who then sponsored an educational program for ‘100 Women in Finance’ in Zurich. This philanthropical group was one of the company’s favorite local networks which operates globally and helps women in the field of finance to educate and grow.
Furthermore, Swiss Banking Advisory sponsored around 16 paintings on canvas to a nursing home in Zollikon. This project was supported by the municipal government. The motives for the paintings were provided by the nursing home as photographs taken from Zollikon that served as a memory for the elderly who were unable to walk around like they used to. The municipal government provided the Villa Meier-Severini for this purpose. The paintings were made by local school students and donated to the nursing home.
Due to the company’s main activities in the local community and its support for local entrepreneurs in Zurich and to some extent also in London, the company decided to close down in the wake of the Corona pandemic and its challenges. In 2020, Ella Thuiner featured as company owner in a 1-page portrait in a book titled ‘300 Years of Innovation and Leadership’. It was a great honor to be included among others in a book about the rich history of the UK and its successful entrepreneurs, following the closing down of her company,
